The financial system needs to change. So we built a new one.
The financial system is broken, and The Big Issue, along with its partners, aims to fix it. The Big Exchange is a part of the solution they are building.
The platform provides accessible and affordable ethical investment opportunities to individuals who are new to investing or who have previously been excluded from the financial system. It offers a range of investment options, that aim to generate financial returns while also having a positive social and environmental impact.
We helped to create, build and launch The Big Exchange, the world’s first impact investing platform. With it, change is in your pocket.
Working closely with The Big Issue and other partners, we developed the messaging and positioning for The Big Exchange, as a bold enterprise in a numb and timid sector.
We developed the platform, ensuring that it was an intuitive and user-friendly experience for everyone, as The Big Exchange intended to be.
TBE is ultimately about bridging the gap and promoting inclusion. To convey this idea, we created thought-provoking images featuring disparate elements and people juxtaposed together. We wanted to do the opposite of what is usually done in the financial sector, and instead use our work to offer social and political commentary.
By creating these images, we aimed to raise awareness of the importance of inclusive investing.
Change in your pocket
The Big Exchange was launched with the goal of reaching a wide range of potential investors, including those who had not previously invested or who had been excluded from the financial system. The platform quickly gained traction, with over £1 million in investment received within its first week.
The Big Exchange has been recognized with several awards for financial innovation.
